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Telephone fundraising
What it costs and what it raises
Telephone fundraising is relatively expensive, so charities tend to use it only with certain groups of supporters or certain types of campaign.
Costs vary, but it would not be unusual for a charity to pay up to £5 each time a supporter is contacted.
When supporters are reached successfully telephone fundraising tends to be more profitable than mailed appeals.
When supporters are reached successfully telephone fundraising tends to be more profitable than mailed appeals.
More on Telephone fundraising
